Lead Generation

 

Modern ways to generate quality new clients

Sales pressure can represent an unwelcome irritant or unrelenting anxiety. We all understand the need to gain new business, but how do we generate it?

In today’s highly competitive and sometimes hostile environment, more businesses than ever are being forced to consider marketing in new and different ways. The truth is that generating quality leads and acquiring new clients is never easy. It takes the right team, resources, tools and experience to make it work well.

With over 30 years’ experience in helping businesses of all sizes to grow, Insight understands that the most effective solutions are those that provide long term, sustainable growth. Not aggressive sales, but growth at a controllable rate. With most businesses under increased pressure from competitors, many are forced to do more in the way of lead generation, sales and marketing.

 

Consultancy, Assistance or Fully Outsourced

Clients have varying needs. Some want independent, expert consultancy and advice on the best ways to grow their business.

Others might be looking for a mixture of consultancy and assistance with specific areas of implementation.

Some prefer to outsource the marketing function completely. They need a team of experts who are available to generate a regular supply of new leads and high quality appointments.

If you want to grow your business, let’s talk and find out the best options for your circumstances, goals and plans for growth.

 

Outsourced Lead Generation

Generating high quality appointments requires an appropriate strategy, the right team, years of experience and, of course, the latest marketing know-how. Insight specialises in developing and growing businesses like yours by placing this expertise at your fingertips.

In today’s technologically advanced world, Insight offers a relaxed, integrated and sophisticated approach that uses multiple options. Instead of selling, our unique lead generation process offers advice and information; it aims to build relationships with key decision makers so that that when a genuine opportunity arises, a quality appointment is generated.

It’s this unique mix of online and offline marketing that is able to deliver quality leads and appointments in the volume you require.

Will it work for you?

The truth is that we don’t know yet. The inbound lead generation system we have developed works for most businesses. But first, we need to find out a little more about you; what type of business you are in and the type of customers you want. We need to unpick what’s worked before, what hasn’t and most importantly what your goals and plans for growth are. Once we know what you want, we can suggest the right solution for your business.

Register here for your free 1:1 marketing clinic or get in touch directly below.

 

Consultancy and Implementation

The world is full of ‘experts’ and ‘consultants’ who charge high fees for what may well be a ‘flash-in-the-pan’ session. The problem, of course, is that many are good with theory but have no experience in implementing the solutions themselves. At Insight, our team of experts has been responsible for implementing, managing and developing sales and marketing strategies for over 30 years. We know the challenges that business owners, partners and managers face. Our advice is rooted in practical application – Simply put, we know what works right now and what to avoid.

No waffle, just practical, expert, independent advice focused on delivering results for you.

You’ll have real confidence and peace of mind knowing that Insight works successfully across a wide range of clients both nationally and internationally. Over the last 30+ years we have been responsible for consulting with some of the most prestigious organisations and have been responsible for some of the UK’s leading sales and marketing strategies.

In addition to our history, what makes us unique is our ability to consult professionally on any area of sales and marketing with integrity, knowledge and confidence.

How does it start?

The process starts with a specially designed briefing session conducted at your premises – during which we work together to analyse and review your current plan and processes in depth. We agree your most achievable objectives, and discuss the precise strategies and tactics to achieve them. You will know how much business to expect, how to measure the results and stay profitably on course.

At the end of our day together, we will agree the CSF’s (Critical Success Factors) and have a simple but reliable plan for the next 12-24 months. We will also share with you Insight’s unique mathematical approach that guarantees new business levels. Based on our 30+ year experience, this formula calculates your company’s precise results.

The investment required:

Your investment is £2500 per day. This covers the briefing itself, access to diagnostic tools, the resulting plan for growth and expert independent consultancy and advice. One recent delegate said “I learnt more in just one day than in 10 years of running my business”.

Pre-qualification: It’s possible you may not be right for us! We are not interested in delivering mass consultancy. Instead, we have a simple pre-qualification process we like to go through before taking you on as a consultancy client. We have established this to ensure that your investment is protected and your exposure to risk is mitigated. If, after chatting with you, we are not confident we would be able to deliver a significant return on your consultancy investment, we will tell you immediately.

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